Lecturers

Paolo Rizzi
Università Cattolica del Sacro Cuore

Paolo Rizzi is professor of  Applied Economics and Place Marketing at the Università Cattolica del Sacro Cuore of Piacenza. He is also Director of LEL, the Local Economy Laboratory, and in the board of MUST, Master in Tourism and Cultural Heritage, of the same University. He is member of several academic associations focused on local systems analysis. His research activity concerns: analysis of local economic systems and local development policies; territorial planning; place marketing; social capital theory.

Wine and place marketing: emerging trends, competitive strategies and sustainability

MAN04 May 25th 2015 May 29th 2015